Auctions are disappearing on eBay and being replaced by fixed-price item sales. BusinessWeek says that's due to the changing needs of the consumer, who thinks bidding is too much hassle. Nope. Don't blame the bidder. EBay is doing everything it can to choke the life out of its own auction business -- and that's a big gamble.
Yes, time is precious. And yes, there are people who would rather "buy it now" on eBay at a higher price than spend days in a prolonged bidding war. About 42% of eBay auctions have a "buy it now" option, a figure that has grown 22% in the last year, according to BusinessWeek. EBay shares are up nearly 1% today to $29.59.
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