99 Cent Chef: He's the ultimate frugal gourmet
Posted
Apr 18 2008, 12:18 AM
by
Karen Datko
Rating:
Who is this Billy Vasquez, who prowls the aisles of 99¢ Only stores for ingredients to make ribeye steak in a red wine reduction with mushrooms, Armenian salad, and poblano chiles stuffed with raisins and other yummy things? ("A poblano chile imparts a mild heat that sweet raisins undercut nicely," he purrs.)
He's the blogger at The 99 Cent Chef, sometimes referred to as "Rachael Ray on crack."
"I would always get a kick preparing meals with 99-cent ingredients and announce this at the end of the meal to see my guests' astonished -- and appalled -- expressions," LA resident Billy told "frazgo" at LA Metblogs. "I've been calling myself a 99-cent chef for a few years as a joke, but finally decided to go legit."
His recipes at the blog are interwoven with his other loves, like film noir -- thus the post called "Film noir and the 99-cent ribeye." "The 99 Cent Chef has a dark, hungry heart; he likes his steak medium rare, scotch on the rocks and a dame who powders her nose on the inside," he writes.
We love this blog, which is full of how-to photos, photo essays and entertaining videos and commentary. It's authentic. (When he uses alcohol in his recipes, he buys those 99-cent airplane bottles. Plus, the guy who played Mario Batali in one of the videos had us fooled.) It's also an insider's look at outstanding ethnic food that can be found in LA, and reproduced cheaply in your own kitchen.
Disclosure: The 99 Cent Chef is not affiliated with 99¢ Only Stores.